Karen Davies

Senior Graphic Designer | Digital & Brand Design | 10+ Years Experience

Purple Rhino

Purple Rhino Softwash System Ltd

PRINT DESIGN

Project Overview

Client: Purple Rhino

Project Type: Brochure Design

Goal: Create a clear, engaging and professionally designed brochure to communicate key information and support marketing activity

The Brief

The client required a brochure that would clearly present their services and key information in a structured and visually engaging way.

The existing materials lacked clarity and consistency, making it difficult to communicate their offering effectively.

The aim was to design a brochure that was both informative and visually appealing, helping to communicate their message clearly while maintaining a professional look and feel.

The Objective

The goal of this project was to:

  • Present information in a clear and structured format
  • Create a visually engaging and easy-to-read layout
  • Ensure consistency with the brand identity
  • Support marketing and communication efforts
  • Deliver a professional and polished printed asset

    My Approach

    I approached the design with a strong focus on layout, clarity and readability.

    Content was carefully structured into clear sections, using visual hierarchy to guide the reader through the information in a logical and engaging way.

    Typography, spacing and layout were all considered to ensure the brochure was easy to read and visually balanced.

    I also ensured the design aligned with the existing brand identity, creating a cohesive and professional final piece that could be used confidently across marketing activities.

    The Outcome

    The final brochure presents the client’s information in a clear, structured and visually engaging way.

    It provides a professional marketing asset that supports communication, enhances brand perception and makes it easier for the audience to understand the client’s offering.

    Purple Rhino Brochure
    Purple Rhino
    Purple Rhino

    hello@karen-davies.com | 07791 302 940